Integrated strategic management through social accounting
Abstract
The consensus reached at the global level with the declaration of the 2030 Agenda marked an important milestone in raising awareness of the need for incorporating social value in the development of business activity. It was the reflection of a growing social and institutional demand, a trend that the Covid 19 pandemic has only reinforced and accelerated. In this context, companies have reacted by underlining their concern for the generation of social value, they have strongly retaken the concept of business purpose to communicate the social purpose they pursue and have adapted the reporting systems to the demands of the environment. However, there is still a significant gap between the statement of purpose and the results obtained, two of the key milestones of the strategic management process in the company. At the root of the problem is the lack of social information comparable to economic and financial information, the use of which is inexcusable to formulate and monitor the company’s strategy. The results of this research allow us to propose the polyhedral model of social accounting as a suitable system to enable an effective integration of social value in the company’s strategy.
Received: 27 October 2021
Accepted: 25 January 2022
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