Transformación digital e innovación de servicios: una visión multidisciplinar

Assistant Professor at Deusto Business School, University of Deusto (Spain), Co-Editor-in-Chief of the academic journal Boletín de Estudios Económicos, and Co-Director of the Deusto Business Open Alumni platform on economics and management. He holds a PhD in Economics and Business from the University of Deusto and a Master’s in International Relations from the Catholic University of Leuven. He has also been a visiting professor at the Czech University of Life Sciences (Czech Republic) and the University of Belgrade (Serbia). His research focuses on the impact of demographic change on economic productivity and on the field of business strategy. Iñigo has published internationally recognised book chapters and scientific articles and holds a research accreditation (2016-2021) awarded by the National Commission for the Evaluation of Research Activity (CNEAI). Additionally, he is a member of the Board of Directors of Kutxabank S.A., the Executive Committee of the Basque Group of the Club of Rome, and a Marshall Memorial Fellow. His previous professional experience includes senior roles at one of the world’s leading professional services firms, heading the Economic Office of the Basque Government Presidency, and serving on the Board of Trustees of the BBK Foundation.

Full Professor in the Management Department of the Deusto Business School-University of Deusto, Spain. Her research activity has focused on the study of the competitiveness of small and medium-sized companies, the study of family businesses, especially interested in their responsible behavior and the study of social capital, their cooperation and innovation strategies, and their territorial embeddedness. She has held several academic positions at the University of Deusto, such as Vice-rector for Research and Transfer; Vice dean of Research, Academic Vice dean and Faculty Secretary at Deusto Business School. Until 2012 she has been the main researcher of the “Competitiveness and Economic Development” Research Group of the Deusto Business School and under her coordination, this research group gained for the first time the Basque Government recognition and financial support. From then on, Cristina has belonged to this research team, which is currently recognized in the A category in the aforementioned competitive call. Cristina has been recognised with two research accreditations 2005-2015 and 2016-2020 by the National Commission for the Evaluation of Research Activity and ANECA, respectively. Cristina has participated in different publicly and privately funded research projects. She has supervised several doctoral dissertations, some of them awarded. She has published several books chapters and articles in national and international peer-reviewed journals, such as, Journal of Family Business Strategy, Journal of Business Ethics, Entrepreneurship and Regional Development, European Management Journal, Management Decision, European Planning Studies, Papers in Regional Science, Business Ethics: a European Review or Nonprofit and Voluntary Sector Quarterly etc